Make Variant Selection Fast, Visual, On-brand
OPTIS Color Swatch Variants makes product browsing effortless and beautiful. Works even better when combined with OPTIS Product Options — giving you full control of variants and custom add-ons.
Trusted by 1000+ Shopify Merchants
Beautiful product swatches that instantly update images and increase sales.
200+ Ratings
Make every product page look better — and sell better
From visual swatches to combined listings, OPTIS Color Swatch Variants helps merchants boost engagement, reduce cart abandonment, and deliver a smoother shopping flow.
OPTIS Color Swatch Variants
Powerful Features
Choose different variant displays for each page
Keep collections clean and product pages detailed
Display swatches on the collection page
OPTIS Swatch allows you to display product variant options (like swatches, buttons, or dropdowns) directly on your collection pages – so customers can select a variant without opening the product page
Reveal variant names on hover & style sold-out variants
Reduce friction with hover tooltips & flexible out-of-stock styles
Sell globally with a multilingual store
Seamlessly works with Shopify Translate & Adapt, boosting clarity & sales across markets
Really useful tool that enables more product options and has already increased my AOV. Never experienced an app with such a helpful team, always on hand to answer questions. Highly recommend!

Nomad Esstential
Optis Product Option is the best app we’ve used. The team is incredibly fast, whenever we need help, they respond immediately and solve the issue. We truly appreciate the entire app development team!

The ink moon
The team was really supportive in helping me optimise my product page, and a special shoutout to Katly who went above and beyond to make the whole process smooth. Highly recommend this service!

Best Grip
I use OPTIS Product Options, Variant on my Custom Engraved Jewellery store, and it’s been a game-changer for personalization. It handles multiple customization options seamlessly without cluttering my product pages.

Fleur Ateljee
Amazing work, amazing availability by the team, very quick. They fixed my issue, although my theme was not friendly with their app. It’s a free app and has all the features that paid apps don’t even have! Thank you guys!

GYMSAINT PARIS EU
I ran into a couple of issues after installing the app, but the support team resolved them quickly. I really like how easy it is to create option variants and how great they look on the website.

ATL nail supply
I hardly ever leave reviews but the service was just that good. The app is extremely easy to use compared to other’s I’ve tried and the customer service is top notch. Happy to have found this app!

LAND
This app has all the variant features I needed. OPTIS Color Swatch Variants makes shopping easier for my customers, and with the support team’s help, my store is now much more user-friendly. Thanks, OPTIS!

Mtown shirts
Frequently Asked Questions.
1. Can I display color swatches instead of dropdowns for variants?
Yes! Optis lets you replace boring dropdowns with beautiful color swatches, images, or buttons — giving your customers a more visual and interactive way to choose product variants.
2. How can I upload custom images or colors for my swatches?
You can easily upload custom images, select colors using a color picker, or even use your existing product images as swatches directly in the app’s dashboard.
3. Will swatches automatically update the product image and price?
Yes. When a customer clicks on a swatch, the main product image, price, and variant details can automatically update — creating a smooth, intuitive shopping experience.
4. Is Optis Swatch free?
Yes, totally free! You can use all essential color swatch features without paying a cent — no hidden fees or trial limits.
Craft Unique Shopping Experiences
From style to function, OPTIS lets your customers personalize every detail. Turning product pages into powerful, conversion-ready experiences.